Sales Skills Basic Study Guide

0-619-16124-8 © 2003 Publish date: April 2, 2003 94 pages

Buy Now: $29.99

Course ID: sales-skills-basic-sg

Are you considering a position in sales? Or do you want to move up from your current level of accomplishment and learn more about your profession? The Sales Skills Basic study guide is an excellent way of learning and polishing sales strategies. This book is from our line of professional development and computer training books that use a self-directed format.

When you choose the Sales Skills Basic courseware, you will learn the fundamentals of selling including the sales process, selling techniques, and sales terminology. You will also work on your professional image including how to manage and present yourself.

And because selling involves working with people, you will learn how to handle your customers. From finding your clients, to forming relationships with them, and finding solutions to their problems, this manual will show you how. In addition, you will learn about creating sales presentations, anticipating objections, and responding to objections.

The Sales Skills Basic courseware is an entry-level introduction to basic sales techniques. By following the content and participating in the included activities and exercises, you will be able to begin using these steps on the job. Once you have mastered the basics presented here, you will be on your way towards a fulfilling sales career.

Course Contents

Unit 1 introduces sales fundamentals

• The sales process
• The elements of selling
• Understanding sales terminology

Unit 2 discusses your professional image

• Developing your professional character
• How to manage yourself professionally

Unit 3 goes over handling clients

• Finding your clients
• Connecting with your clients and forming relationships
• Finding solutions to your clients' problems

Unit 4 discusses sales presentations

• Anticipating customer objections
• Creating sales presentations
• Responding to customer objections